Unplug to Recharge


Indianapolis and Rochester, MN

On May 1, 2018, I entered a weekly lettering event called #GoodTypeTuesday, created by @goodtype. The prompt was:

"If you had a giant billboard that thousands of people saw everyday, what would it say? Letter your billboard message in any style. Tag it @goodtype and hashtag it #GoodtypeTuesday! Don’t forget to HAVE FUN!"

The idea of "Unplug to Recharge" came to mind. I sketched it out on a piece of paper, traced it with the Pen tool in Illustrator and then posted it on Instagram and didn't think anything else of it.

About a week later I was notified that my artwork was one of 20 designs chosen to be part of a project between GoodType and Adams x Fairway billboards. It would be put all over the United States for a limited time to be seen by thousands of people. What an honor!!

I, unfortunately, never got to see it in person, but my sister-in-law in North Carolina sent me a photo of the billboard right outside where she worked at the time and it was my artwork!

Never in my life did I think I would ever have the opportunity to create something of mine and have it on billboards across the nation. I am very grateful for the opportunity I had to participate in that project!